Privacy Policy
Effective Date: 17 May 2025

Merritt Apps (“we”, “our”, or “us”) built the Ulee app as a freemium service. This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal information if you choose to use the Ulee app.

By using Ulee, you agree to the practices described in this policy.


1. Information We Collect

To provide a better experience, we may collect personally identifiable information, including but not limited to:

  • Name

  • Email address

  • Location data

  • Photos (uploaded voluntarily)

  • Business-related details (if provided)

We also collect diagnostic and usage data through third-party services. This data may include your device IP address, operating system, device type, time and date of usage, and app performance logs.


2. How We Use Your Information

We collect and use personal information for the following purposes:

  • To create and manage your account

  • To deliver core functionality of the app

  • To provide analytics for performance improvements

  • To display non-personalized advertisements

  • To ensure compliance with legal obligations

We do not sell or profit from your personal information.


3. Third-Party Services

We use trusted third-party services that may collect and process your information on our behalf:

  • Google Play Services

  • Firebase (Authentication, Database, Analytics, Crashlytics)

  • Google Analytics for Firebase

  • AdMob (non-personalized ads)

Please refer to their respective privacy policies for further details.


4. Cookies

While we do not use cookies directly, the app may incorporate third-party libraries that use cookies or similar technologies. You can choose to accept or reject these cookies via your device settings.


5. Data Sharing and Disclosure

We may share your personal data with service providers only to perform services on our behalf. These parties are contractually bound to keep your information secure and confidential and may not use it for any unrelated purposes.

We do not share your personal information with advertisers or external businesses for marketing or sales.


6. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access, correct, or delete your personal data

  • Object to or restrict certain types of processing

  • Withdraw consent where applicable

  • Lodge a complaint with a data protection authority

To exercise these rights, please contact us at info@uleeapp.com.

We comply with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the Australian Privacy Act.


7. Data Retention

We retain personal data only for as long as necessary to provide our services, comply with legal obligations, or resolve disputes.


8. Children’s Privacy

Ulee is not intended for children under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have collected such data, we will delete it promptly. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.


9. Security

We take commercially reasonable steps to protect your information. However, no method of transmission over the internet or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.


10. Changes to This Policy

We may update our Privacy Policy from time to time. We encourage you to review this page periodically. We will notify you of significant changes via the app or email.


11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

info@uleeapp.com